Apparel Graphics
DATE -> 2021-2025
ROLE -> Illustrator + Product Designer
These pieces sit at the intersection of illustration, design, and personality. Some were created for friends’ small businesses, others for design contests or just for fun. Each one reflects a distinct tone or subculture, from tongue-in-cheek metal aesthetics to expressive character-driven design. The throughline is craft, clarity, and a sense of play.
Brand Packaging
This internal resource was created to demystify the brand for staff and leadership: what it is, why it matters, and how it applies to the day-to-day work of a large, multi-campus organization. I built this presentation to cover everything from brand voice and visual identity to consistency, flexibility, and audience-specific communication.
The Hub Communications Portal
The Hub is a centralized internal resource I created to make branded communication simple and scalable. It equips staff and volunteers with ready-to-use templates and print-ready resources, reducing bottlenecks while maintaining consistency, without everything running through a one-person design team.
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One of the biggest challenges for a nonprofit serving a large community is figuring out how to scale with a small team. That gets even trickier when you factor in the endless creativity that Canva invites. While I see Canva as a valuable tool to equip volunteers, I also needed to find a way to maintain brand integrity without bottlenecking every request through the design team of one.
Enter The Hub, an internal platform I built to house branded templates and pre-designed print-ready resources that meet the varying needs across the organization and campuses. From presentation slide decks and social posts to signage and print materials, everything lives in one place, accessible and ready to use. As a special touch, I even gave it its own custom hand-animated intro motion graphic.
I formatted this within the existing platform WestGate uses for their website. The Hub equips staff and lay-leaders alike to communicate clearly, consistently, and without guesswork.
